PLANETBAGs come packaged ‘inside-out’. PLANETBAG looks great and works just as well either way, but we think the intended manner of having the tassels and product tag on the inside of the PLANETBAG looks the best. (This is only our humble opinion.) If you agree, just turn your PLANETBAG ‘outside-in’ and you’re good-to-go!  [attach photos of both ways here]